2013.11.20
Overview
A method for displaying an adaptive advertisement object on a mobile device, the method includes the following steps. Execute a mobile application to display a page including at least one adaptive advertisement object. The mobile application includes a description file, at least one content resource file, at least one advertisement resource file and a parsing module. The resource file includes at least one content object being displayed on the page. The description file includes a content description and an advertisement object description. The advertisement object description includes at least one keyword, at least one visual characteristic and at least one advertisement presentation description. The advertisement resource file is acquired from an advertisement resource file database. The parsing module displays the page including the adaptive advertisement object according to the content description and the advertisement presentation description of the description file, the content resource file, and the advertisement resource file.Category
發明
Patented
102142282
發明第I528309號
Filing Date
2013.11.20Expired Date
2033.11.19Notification
2026.11.13