2014.03.28

INTERACTIVE ADVERTISMENT OFFERING METHOD AND SYSTEM BASED ON A VIEWED TELEVISION ADVERTISMENT

United States

Overview

In interactive advertisement offering method and system, a server wirelessly receives from a user terminal an input signal, which is associated with a target TV advertisement viewed by a user of the user terminal. Upon identifying one TV advertisement to be the target TV advertisement based on the input signal, the server determines one of pre-stored Internet advertisements as a reference advertisement based on key terms representative of the target TV advertisement, and then transmits to the user terminal a reference advertisement menu generated thereby along with pre-stored Internet advertisement content corresponding to the reference advertisement for display of the reference advertisement menu on the user terminal.

Category

電子數位資料處理
專用處理系統或方法
Appl. Type

發明

Status

Patented

Appl. No.

14/228,631

Patent No

US9,277,293B2

Filing Date

2014.03.28

Expired Date

2034.05.28

Notification

2026.11.20